Simply Secret s for Small Business Success

Business success is an outcome of the progressive
working of a good idea ‘’ Anonymous

A workable idea is a motivating factor for business success. Such idea that is backed up with knowledge and passion will produce outstanding result in business. When you possess the working knowledge of the right combination of factors, the limiting barriers around your business will vanish .knowing the right things demands your constant attention and effort. It is the in-depth understanding of the ever dynamic nature of your operating business environment that will guarantee your success. Therefore, you need to engage in thorough research, analysis and feasibility studies after you have been inspired before you dive into any business Endeavor. Success in business is not a function of good luck, but, of good work.


Capital Sense I have heard many young and potential great entrepreneurs complain about lack of capital. But, what they need is “Capital” sense to start off .it is capital sense that brings capital gains .if you want to be rich, your natural endowment, your intellectual acumen, your money and time should be channeled into your own business continuously. Create and income generating asset and nurture it to growth.
Success in any area of life including businesses is all about maintaining and emitting positive energy (which is a product of knowledge ) and then directed that energy into every business decision you make.

Customer centric Your customer base will continue to rise as long as you keep giving them what I evidently beneficial to them at the right price.
So, look around and ask yourself questions such as: can I offer a better, faster, cheaper, smarter, higher quality and more effective product or service delivery compared to my competitors? Consider other factors such as your business location, availability of customers need, right pricing, effective customer service delivery, quality products or services, your opening hours and how to maximize your marketing edge. Always find a way to satisfy people’s need. This is how business is created.

Location .Business success is all about location .is your business located where it can be easily reached by your customers? Are your customers going to incur extra cost to reach you? What value is derivable by the extra cost they inure?


Availability. Is your shop properly stock with needed goods especially during festive period like Christmas and New Year? What plans are you making to meet all the effective demands that will come during the festive period? Won’t there be need to use sales promo as we approach the end of the year?

Pricing. Do you have a comparative advantage in pricing? If you are targeting the middle and low income earners, you pricing must be right for them.
Service delivery. Are your staff motivated enough to put in a smiling face towards customers? Are they well equipped for the high level of service they are expected to deliver? If you are paying peanuts, your staff will be looking elsewhere.regular training in effective customer service cannot be oversized .if you take care of your staff, your business will take care of itself.


Marketing edge Whatever business edge you have above your competitors, maximize it and emphasize it. Let the target customers know. Too many people rush into business before learning business management skills. Hence, the high rate of small business failures. A master’s degree in Business does not necessarily guarantee business success. If you do not have plans to tackle the challenges in your operating environment, your business will fail faster than it started. Modern day business environment is increasingly competitive; hence, you need a clear edge to stand out. Therefore, increase your personal knowledge of your business, focus on marketing, employ very competent staff and design a system you can leverage on.